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Advertising Age |
Folded in half and blistering with punchy headlines, Advertising Age looks and reads like a daily newspaper. However, its glossy sheen reveals it as a weekly trade tabloid to be reckoned with. Published by media giant Crain Communications, Advertising Age chronicles the feverish activities of ad agencies and marketing firms from Madison Avenue to Toledo, Ohio, and far beyond. In fact, what sets Advertising Age apart from rival publications is its consistent focus on international marketing. One recent feature story plumbed the depths of Argentinas economic crisis and its affect on ad spending. (The article in turn led to a sidebar discussion of the possibility of foreign ownership of Brazilian media companies.) Few major announcements or market trends escape the front-..
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for $ 149.00
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Quick update on the marketing world (
User
Rating
: 40/50
)
Advertising Age gives you a birds-eye view of whats happening in the world of advertising and marketing. A good amount of news, trends, and other information is packed into dozens of small blurbs, sidebars, and page-long articles. While I enjoy the content, I have two complaints. The physical format..
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Black Enterprise |
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for $ 17.95
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A staple in my house for over twenty years! (
User
Rating
: 40/50
)
Along with "Ebony", "Motor Trend", and "Jet", "Black Enterprise" has been a personal favorite of mine for most of my adulthood. Its concise and comprehensive text on business, employment, and politics make this one of the best in print.I can heartily recommend it for the budding "Donald Trump" or..
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Latin Trade - English Edition |
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for $ 39.00
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great regional business resource (
User
Rating
: 50/50
)
if you dont do business in Latin America or the Caribbean (nor want to), this magazine is useless. If you do, though, its the only place to get complete business news across all industries... kind of like a monthly Businessweek focused on the region that will soon be a hemispheric free trade zone. T..
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Rich Dad, Poor Dad: What the Rich Teach Their Kids About Money--That the Poor and Middle Class Do Not! |
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for $ 11.86
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Good book on a sensitive issue (
User
Rating
: 40/50
)
Discussing money and wealth can be as sensitive an issue for some people as discussing their sex life. The author of Rich Dad, Poor Dad can appeal to many people for whom the subject of investing and earning is very hard to think about.The author describes the difference in attitude and outcome f..
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Fortune |
Just as Wall Street is an icon to the investment community, Fortune magazine is one to its readership, the difference being Fortunes diversified reach into the many facets of business: technology, companies, global economics, and, of course, your personal fortune. While many a narrow-focused business and investing magazine has come and gone, Fortune has grown and prospered, investing as much in content as ad space and staying in print since the 1930s. Columns include features on the marketplace, tech movers and shakers, career trends, U.S. politics, and even European business. Readers also look forward to the annually updated Fortune lists, which include the "40 Richest Under 40," "Most Powerful Women," and the "Fortune 500," an exclusive collection of co..
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for $ 29.98
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Great articles, but disorganized a bit, plus too much Ads. (
User
Rating
: 40/50
)
I am royal reader to Businessweek and Fortune. I love both, but which is better? Fortune is like the fashion magzine in the business world, and Businessweek is more news centric. Fortune always has at least 5 or 6 very interesting featured articles about people, companies, or the economy.They are al..
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