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Wests Business Law: Text and Cases--Legal, Ethical, Regulatory, International and E-Commerce Environment |
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Price not available
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Wonderful text that is very readible (
User
Rating
: 50/50
)
Some texts can be so completely dry, and this one has the potential to be so. Yet this book reads easily, and is kind enough to emphasize much of the text with highlights, boldings, and other wonderful devices to help draw your attention to important details. This book also has a fantastic variety o..
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Net Words: Creating High-Impact Online Copy |
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for $ 11.87
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A must-read for Web developers and content providers (
User
Rating
: 50/50
)
Many web site designers, developers, and content providers place far too much emphasis on a sites design when it is really a sites content that motivates end users to take an action (purchase, subscribe, etc.)With Nicks common-sense (and entertaining) approach to web copywriting, Net Words is a b..
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Managing and Using Information Systems : A Strategic Approach |
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for $ 42.95
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Good Choice (
User
Rating
: 40/50
)
I chose to recommend this book to my undergraduate students taking my "Managing Information Technology" course. My colleagues and I have found that most MIS books focus more on the components of information systems or on their strategic use - and they miss the middle (management) ground entirely...
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eBay Secrets : How to create Internet auction listings that make 30% more money while selling every item you list |
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for $ 9.77
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A Must-Read for Anyone Selling on eBay!!! (
User
Rating
: 50/50
)
I was a little bit skeptical of this book at first since it seems like there are so many "get rich quick" schemes out there that are hoaxes. But a friend recommended this book to me when I mentioned that I was doing some spring cleaning and wanted to try selling some of my stuff on eBay. Honestly, t..
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Streetwise Maximize Web Site Traffic: Build Web Site Traffic Fast and Free by Optimizing Search Engine Placement |
Search engine placement has become a key role and responsibility for those who are engaged in Web site marketing. Streetwise Maximize Web Site Traffic offers the lessons that have been learned by the authors own trials and tribulations with search engines, with the goal of helping readers maximize the visibility--and, ultimately, the traffic--of their Web sites. Authors Robin Nobles and Susan ONeil guide readers through several different proven techniques with this easy-to-understand, instantly applicable book. The differences between a key word, title, and description tag are spelled out quickly, and reveal the importance of each. You find out how to use "doorway" pages to offer various entry points to your site without overusing them and violating search site policies..
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for $ 13.97
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Good for the beginners and good for the pros (
User
Rating
: 50/50
)
After 3 successful years of immersion in the search engine optimization business, Ive read quite a bit and Ive been to most of the conferences. "Maximize Web Site Traffic" is surprising in its scope. Obtaining good position in the engines and directories is like surfing a large powerful wave; if you..
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